![SME Market Understanding](https://btsconsultant.com/uploads/courses/SME Market Understanding.jpg)
Assessment Strategy:
Participants will be informally assessed on their interaction during sessions; their participation
In-group exercises
Prerequisites:
Bankers working in SME, retail, corporate and credit departments who have, or will have, SME Responsibilities
Module 1: SME Market Size
Module 2: Market Potential and Marketing Mix
Module 3: Structuring SME Sales Efforts
Module 4: SME Information Technology
Module 5: The Profile of an Entrepreneur and SME Client Education
Case Study – Marketing Plan for SME Proposition by Trade International Bank plc.
BTS attendance certificate will be issued to all attendees completing minimum of 75% of the total course duration.
Code | Date | Venue | Fees | Register |
---|---|---|---|---|
ACC169-03 | 15-09-2024 | Dubai | USD 5450 | |
ACC169-04 | 01-12-2024 | Amman | USD 5450 |
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Best utilization of resources for continually improving the business activities.
BTS keen to selects highly technical instructors based on professional field experience
Since BTS was established, it considered a training partner for world class oil & gas institution
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