By the end of this course, delegates will be able to:
Definitions and Concepts
The Brand and the Customer
Brand Equity and Brand Value
Building Brand Portfolios
· Flanker/Fighting Brands
· Line Extensions
· Brand Extensions
· Successful Brand Extensions
An Overriding Principle
The Challenges of Branding
Designing Brand Identity
BTS attendance certificate will be issued to all attendees completing minimum of 75% of the total course duration.
This 5 day program is aimed at those professionals wishing to harness the desire to exceed the customer experience. If you want to delight your customer / client base then this program is for you. It ...
Life in organizations is changing rapidly. Departments and their people can no longer work in isolation from others. You and your staff need to spend a large proportion of your time working with other ...
Providing services with a high quality that are satisfying the requirements
Appling the specifications and legalizations to ensure the quality of service.
Best utilization of resources for continually improving the business activities.
1st floor, Incubator Buildingو Masdar City, Abu Dhabi, UAE
Sun to Fri 09:00 AM to 06:00 PM
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