By the end of this course, participants will be able to:

• • Understand and apply modern recruitment trends and best practices.
  • Utilize digital platforms, AI, and automation tools for sourcing and screening.
  • Enhance employer branding and candidate experience.
  • Implement data-driven recruitment strategies.
  • Foster inclusive and diverse hiring practices.
  • Build strategic talent pipelines.

• • HR Managers and Executives
  • Talent Acquisition Specialists
  • Recruitment Consultants
  • Hiring Managers
  • HR Business Partners
  • Employer Branding Professionals

Day 1: Understanding the Modern Recruitment Landscape

Topics:

• • Evolution of recruitment: From traditional to digital
  • Key challenges in modern hiring
  • Introduction to recruitment marketing
  • The role of employer branding
  • Social recruiting and its impact

Activities:

• • Group discussion: Compare past and present recruitment strategies
  • Case study: Successful employer branding campaigns

Day 2: Sourcing in the Digital Age

Topics:

• • AI-driven sourcing tools (LinkedIn Recruiter, SeekOut, etc.)
  • Boolean search techniques
  • Using social media platforms effectively (LinkedIn, X, Instagram)
  • Talent communities and passive candidate engagement
  • Mobile-first sourcing strategies

Activities:

• • Hands-on tool demonstration and mock sourcing
  • Exercise: Creating Boolean search strings for niche roles

Day 3: Enhancing the Candidate Experience

Topics:

• • Mapping the candidate journey
  • Designing a candidate-centric application process
  • Virtual recruitment and onboarding
  • Personalization in recruitment communication
  • Feedback mechanisms and candidate care

Activities:

• • Role-play: Conducting engaging virtual interviews
  • Workshop: Redesigning a company's application process

Day 4: Recruitment Analytics and Data-Driven Hiring

Topics:

• • Key recruitment metrics (time to hire, cost per hire, source effectiveness)
  • Predictive analytics in hiring decisions
  • Data visualization tools (Power BI, Tableau basics)
  • Talent pipeline health checks
  • ROI of recruitment initiatives

Activities:

• • Case study: Data-driven recruitment campaign
  • Exercise: Analyze a sample recruitment dashboard

Day 5: Future-Proofing Your Recruitment Strategy

Topics:

• • Diversity, equity, and inclusion (DEI) in recruitment
  • Building strategic talent pipelines
  • Remote and hybrid workforce hiring
  • The gig economy and contingent workforce
  • Future recruitment tech (chatbots, video AI, skills-based hiring)

Activities:

• • Group strategy session: Design your future-ready recruitment framework
  • Final presentation: Recruitment innovation pitch

BTS attendance certificate will be issued to all attendees completing minimum of 80% of the total course duration

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